Coverings 2016: Installation Design Showcase

A professional display of synergy between design and installation

The Installation Design Showcase featured outstanding designs and superior craftsmanship, installed on the show floor by NTCA Five Star Contractors Trostrud Mosaic and Tile of Chicago, Grazzini Brothers from Eagan, Minn., Artcraft Granite, Marble & Tile Co. of Mesa, Ariz., and Welch Tile & Marble from Kent City, Mich. The showcase paired area designers with the installation teams that brought design concepts to life.

“What I enjoy about [the Installation Design Showcase] is we are using fantastic designers and quality qualified labor,” said James Woelfel of Artcraft Granite, Marble & Tile Co., one of the IDS installation teams. Woelfel, who is also president of NTCA, added, “Dan Welch is a Five Star Contractor; Brad Trostrud is Trowel of Excellence, which is the TCAA designation; we’re a Five Star Contractor and Grazzini Brothers are Five Star and Trowel of Excellence as well. So this is great design, together with great qualified labor. And this is what it produces. It actually produces art.”

A special AIA Chicago tour group who visited the Installation Design Showcase commented that it was one of the most professional displays of synergy between design and installation they have ever seen in the construction industry. Following are snapshots of the stunning temporary displays.



Dan Welch (l. to r.) with FGM Architect’s Raegan Porter, and Louise Kowalcyzk with Coverings Industry Ambassador Alena Capra and the Clubhouse Bar/Lounge that was built on the Coverings show floor.



Not content to destroy the vignette immediately after constructing it for the show, Welch’s company built its vignette in a shipping container so it can be towed back to Grand Rapids for educational purposes.





Tile was by Stonepeak, installation materials by TEC, lighting by Tech Lighting, fireplace by Modern Flames, furniture provided by Frank Cooney Company. The Home Depot sponsored the Installation Design Showcase.


Spa Lobby
Trostrud/Healing Environments


This Spa Lobby was designed by Healing Environments – Susan and Tarik El-Naggar (2nd and 3rd from right) and installed by Trostrud Mosaic & Tile Co., represented by Brad Trostrud and Mike Miller (c and rc).



Crossville provided the tiles, with installation materials by MAPEI. The Home Depot sponsored the Installation Design Showcase, with additional products supplied by Baird’s Drapery Services, Design Center at the Merchandise Mart, Dimplex, Duralee, H2O Waterwalls, Inc., Ignite Glass Studios and Designers Linen Source.


Boutique Retail Space
Artcraft/Alena Capra


Alena Capra of Alena Capra Designs conceived this Boutique Retail Space, and Artcraft Granite, Marble & Tile Co., guided by James Woelfel, brought it to life.


Italian tile manufacturers included Atlas Concorde, Ceramica Sant’Agostino, Tagina, with mosaics by Sicis. Sponsored by Ceramics of Italy and promoted by Confindustria Ceramica, MAPEI provided installation materials. The Installation Design Showcase was sponsored by The Home Depot.


Boutique Hotel Lobby
Grazzini/Architecture is Fun

This Boutique Hotel Lobby was designed by Sharon and Peter Exley of Architecture is Fun (2nd and 3rd from left) and installed by Grazzini Brothers Company.

This Boutique Hotel Lobby was designed by Sharon and Peter Exley of Architecture is Fun (2nd and 3rd from left) and installed by Grazzini Brothers Company.


Sharon Exley explained that herringbone patterns date back to ancient Roman and Egyptian times and signify strength – a fitting symbol for the strength of the porcelain tile by Florim USA used in the vignette. LATICRETE provided the installation materials and the showcase was sponsored by The Home Depot.

Coverings 2016: 15% Attendance Surge Since Last Chicago Show

NTCA members volunteered to staff the NTCA booth and sign up members. Shown, l. to r. are: State Directors Don Hutcheson (Alaska), Hutcheson Tile & Stone; Karl Parker (New Mexico), All American Design & Construction; Dirk Sullivan (Oregon), Hawthorne Tile; and Justin Kyle (Delaware), Kyle’s Tile.

NTCA members volunteered to staff the NTCA booth and sign up members. Shown, l. to r. are: State Directors Don Hutcheson (Alaska), Hutcheson Tile & Stone; Karl Parker (New Mexico), All American Design & Construction; Dirk Sullivan (Oregon), Hawthorne Tile; and Justin Kyle (Delaware), Kyle’s Tile.

CHICAGO, Ill. – Coverings 2016 and the return to The Windy City was an upbeat, positive experience for all things tile this past April, when the largest international tile and stone exhibition in North America was held at McCormick Center, here. The overall attendance for Coverings 2016 grew from its 2015 show, with a total of 25,352 attendees – and as a reflection of the growth of both the show and the rebound of the economy, attendance increased by 15% since the event was last held in Chicago in 2009.

While the most impressive attendance segment is held by distributors – which surged by 18% since the 2009 Chicago show – NTCA and the contractor segment had a fantastic show with events and opportunities for installers and contractors. Member volunteers helped sign up 25 new members at this Chicago venue, a new record for membership at a show.

The Live Installation Demonstration Stage was buzzing with product demos, many from NTCA members and trainers.

And contractor activities included Contractor Days, where one-hour guided tours introduced contractors to new products and companies on the show floor. Also part of Contractor Days was the lunchtime roundtable discussion about industry hot topics, conducted while contractors enjoyed a free catered lunch in the Contractor Lounge.

NTCA trainers (l. to r.) Mark Heinlein and Michael Whistler on the Live Installation Demonstration Stage, with an assist with NTCA Tennessee State Director Brad Denny, Nichols Tile & Terrazzo.

NTCA trainers (l. to r.) Mark Heinlein and Michael Whistler on the Live Installation Demonstration Stage, with an assist with NTCA Tennessee State Director Brad Denny, Nichols Tile & Terrazzo.

“2016 was my first year attending Coverings,” said Karl Parker, NM State Director for NTCA, from All American Design and Construction/Creative Kitchen and Bath Solutions, based in Albuquerque. “I was pretty overwhelmed the first day with the amount of people and company representatives in attendance. I quickly found myself networking with people and companies I have not had the opportunity to. I also took time to visit representatives of companies I have been doing business with for years. I look forward to attending next year.”

“Networking is the most important part of attending a conference like Coverings,” said Dirk Sullivan of NTCA member Hawthorne Tile in Portland, Ore. “Social media has brought us all closer together. Attending coverings solidifies these relationships and helps us to form bonds that strengthen our association in ways not before possible.

NTCA assistant director Jim Olson (r.) and Five Star Contractor Martin Brookes of Heritage Tile & Marble preside during a NTCA lunchtime roundtable. Each day of the show, contractors were treated to a catered lunch in the Contractors Lounge and participated in a lively discussion of issues and hot topics in the industry. TEC sponsored the pictured lunch; LATICRETE sponsored the lunchtime discussion the next day.

NTCA assistant director Jim Olson (r.) and Five Star Contractor Martin Brookes of Heritage Tile & Marble preside during a NTCA lunchtime roundtable. Each day of the show, contractors were treated to a catered lunch in the Contractors Lounge and participated in a lively discussion of issues and hot topics in the industry. TEC sponsored the pictured lunch; LATICRETE sponsored the lunchtime discussion the next day.

“This year, Coverings was more of a celebration than ever before,” Sullivan added. “A celebration of our trade, our bonds and partnerships with manufacturers, vendors, and each other. The friendships I have formed from my involvement in NTCA are some of the most important in my lifetime. It has become a family reunion. The importance of this can not be ignored or denied. I love my NTCA family.

This was the first Coverings for Justin Kyle, Kyle’s Tile, NTCA Delaware State Director. “I wasn’t really sure what to expect,” he said. Though he plotted his course in advance, he admitted, “Everything was a bit overwhelming at times. With one under my belt, I feel I can better plan and organize for my next one.”

Kyle is also a member of the Tile Geeks Facebook group, and he was asked about the group frequently. “It worked as a conversation starter that led to an easy transition into talking about the NTCA. “

Kyle also benefited from the networking opportunities. “In all, I personally attended social events hosted by Schluter, LATICRETE, Nuheat, Noble, and MAPEI,” he said. “I know there were others but a guy can only be so many places at once.”


Tile Geeks is a Facebook group with 4,272 members where industry professionals can exchange ideas and information online.

Tile Geeks – the Facebook group that has grown to 4,272 members, had a strong showing at the show, and in fact had their own boulevard designation, at the crossroads with John Bridge Way, amongst the setting materials and tools suppliers.

Following are reports about the Coverings Installation Design Awards (CID), the Installation Design Showcase (IDS), and NTCA Awards night.

CID Awards & Opening Night Reception

On the first night of the show at McCormick Place, here, the CID Awards program honored not only design and installer winners of stunning projects, but also young emerging leaders and must-see booths at the show. Dave Madonia, group publisher at BNP Media, including Contemporary Stone & Tile Design as well as TileLetter publisher Bart Bettiga and editor Lesley Goddin presented the awards amidst a reception setting.

Rock Stars
The standing-room-only evening started with acknowledgement of best and brightest young talent in the tile and stone industry with the Coverings 2016 Rock Star Winners. TileLetter publisher Bart Bettiga announced the awards.

Brad Denny

Brad Denny

Bill Griese

Bill Griese

Brad Denny, project manager for Nichols Tile & Terrazzo Company and NTCA State Director for Tennessee – who is also extremely active in social media and in the Tile Geeks Facebook group – was honored along with Bill Griese, Director of Standards Development & Sustainability Initiatives for TCNA.

Other Rock Stars include:

  • Sean Cilona, Florida Tile
  • Andrea Contri, Confindustria Ceramica
  • Cameron DeMille, Easy Stone Care
  • Julian Hernandez, JR Design and Contractor
  • Jason Holman, The Source Stone
  • Joseph Procida, Procida Tile
  • Paul Reiss, Artaic
  • Kate Sterling, ADKO

Coverings Installation & Design Awards

Stone Winners:

BNP’s Madonia introduced the stone and sustainable winners. They included:

Special recognition: Scouting shots category – Red Rock Country Club Remodel. This project, by SKG Designs was submitted with amateur photography that the judges felt had great potential.

Commercial Stone Design: Creative Edge Master Shop, St. Wenceslaus Church, Dickinson, N.D.

Commercial Stone Installation: KEPCO+, Indianapolis Temple, Indianapolis, Ind.


Residential Stone Design: S & R Development, Inc., St. John Master Bath and Living Room with Fireplace and Columns, Dallas, Texas.

Residential Stone Installation: Ribaudo, Green Lake Residential Bathroom, West Bloomfield, Mich.

International Stone Design: ifdesign, Wiggly House, Ponte Lambro, Italy

Sustainable Winners

Sustainable Commercial Design: LHK Design, Fairfield Inn & Suites in Waterbury, Vt.

Sustainable Residential Design: Intexture, Heijnen-Kavelaars Garden Residence, Houston, Texas.

Tile Winners

TileLetter’s editor Lesley Goddin introduced the tile and grand prize winners. They included:

Commercial Tile Design: Clock-work, The Mixx, Overland Park, Kan.

Commercial Tile Installation: Edward Flores Tile, Miguel’s, Abilene, Tex.

Residential Tile Design: DKOR Interiors, Contemporary Waterfront Elegance Home Luxury Interior, Fort Lauderdale, Fla.

Residential Tile Installation: Ryan Hughes Design, Ultimate Outdoor Living Space, Tampa, Fla.

International Tile Design: El Equipo Creativo, Blue Wave Restaurant, Barcelona, Spain

Grand Prize Winners

Grand prize awards recognized both the designer and installers of the projects.

Grand Prize Tile: Architect: Aileen Barr; Installer: Snyder Tile & Doty Tile – Lincoln Park Tiled Stairway, San Francisco, Calif.

Grand Prize Stone: Architect: Carson Guest Inc.; Installer: Marmi Natural Stone – Farley Residence, Duluth, Ga.

Honorable Mentions

Fourteen Honorable Mention projects were also recognized during the reception. NTCA Members Trostrud Mosaic and Tile Co., and Lambert Tile & Stone were recognized for the Latham & Watkins project in Chicago; and Greystone Residence in Beaver Creek, Colo., respectively. For more information, visit

Best Booths

Best Booth winners captivated attendees with show-stopping displays and inspiring products. Winners were recognized for overall design, integration of product in booth, effective utilization of space, and creating a unique environment.

Madonia returned to the stage to present the Best Booth awards. They included Sicis, with an inspirational and stunning display of elaborate, detailed mosaics; Torrecid, which showcased its glaze, frit and technology products with a lifestyle-driven layout, and Antonlini Luigi that created a jewelry store concept with marble mannequins in a retail-like setting. Spanish producer Inalco created a residential experience with an expansive, welcoming user flow and Italian producer Ornamenta showcased its products through a unique jewel case concept, in which the booth opened and closed to create a fun, urban experience.


(ALEXANDRIA, VA — MAY 20, 2016) The growth and energy at the 2016 Coverings show strengthened the show’s position as the leading international tile and stone exhibition in North America. More than 25,000 industry professionals attended the week-long expo, April 18-21, 2016. This figure is an increase in overall attendance from the 2015 show, and to industry insiders, affirms positive movement in the tile and stone market.

The 25,000-attendance count is a remarkable 15-percent increase from 2009, the last year Coverings was held in Chicago. This year’s most impressive attendance segment is held by distributors, which increased by a noteworthy 18-percent since 2009.

“The uptick in overall attendance from last year signals continued vitality and vigor in the tile and stone industry,” said Alena Capra, Coverings’ Industry Ambassador. “There was an onsite energy that emanated from the show floor, and it is encouraging to have that excitement verified with these recap figures.”

Veteran Coverings exhibitors noted the excitement on the show floor as well as the ample opportunities for networking and education that took place during the show.

“This year we had great feedback from key customers that came to the show. It’s important for us to have these quality interactions with attendees,” said Sarah Eamigh, director of U.S. marketing for StonePeak Ceramics. “The feedback from the architecture and design crowd is always exciting; there was a great turnout from that segment due to the show’s location in Chicago this year.”

There was also plenty of buzz from the Ceramics of Italy pavilion, which impressed attendees with a new central booth design in addition to the bevy of tile products from manufacturers.

“The atmosphere at Coverings 2016 was fantastic – we saw an exciting turnout in attendees here in Chicago,” said Dave Bouchard, representative of Emil America. “Chicago is a great town for the show, drawing in the architecture and design crowd, as well as retailers and distributors. We feel confident with the sales relationships generated by being at the show.”

Natucer, a long-time Spanish exhibitor, found the show to be an imperative part of the company’s global business for sales and relationship building.

“We have been at Coverings since 1998 and have always found tremendous value in the show. The North American market is always one of our top priorities after the domestic market in Spain,” said Victor Gasque Balaguer, area manager for Natucer Ceramica.  “All of the programming and networking opportunities at the show are important in growing our relationships and increasing awareness of our products.”

There was no shortage of opportunities for attendees to build on their technical skills or to network with others, as Coverings offered an extensive conference program with more than 75 sessions and CEU courses.

Coverings 2017 will be held April 4-7 in Orlando, Florida.

Coverings Social Media


Twitter: @Coverings, #Coverings2016





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About Coverings

Coverings is the largest and most important ceramic tile and natural stone trade fair and expo in the United States. It features exhibitors from more than 40 countries and is the stage for introducing some of the most innovative tile and stone products in the world.

The exposition serves as a valuable resource for continuing education for all segments of the industry, with more than 75 informative, accredited seminars and live demonstration sessions throughout the show, all free of charge. Coverings attracts thousands of distributors, retailers, fabricators, contractors, specifiers, architectural and design professionals, builders and real estate developers, as well as journalists and bloggers who cover this vital and dynamic industry.

Sponsors of the show are The Ceramic Tile Distributor Association (CTDA), Tile of Spain/Spanish Ceramic Tile Manufacturer’s Association  (ASCER), Ceramics of Italy/Confindustria Ceramica, National Tile Contractors Association (NTCA) and the Tile Council of North America (TCNA). The show is managed by National Trade Productions.

Coverings 2017 takes place April 4-7 at the Orange County Convention Center in Orlando, Fla. For more information, visit or contact National Trade Productions, Coverings Show Management, 703-706-8257.

SAIC students commence tiling on Coverings Student Bench Project

(April 5, 2016) — The tiling portion of the Coverings Student Bench project kicked off last night with the students of the School of the Art Institute of Chicago (SAIC).
On hand to assist and instruct the students were Guinevere Johnson (SAIC); Jamie Munce (MAPEI); Yvette Levita (Mid-America Tile); Karin Fendrich (National Trade Productions); and Mark and Connie Heinlein (NTCA).
Students met at J&J Motor Freight (directly across from McCormick Place) and saw their projects realized in wedi polystyrene foam boards as fabricated to their specifications by Lewis Miller and crew of Ravenswood Studio.
Mark Heinlein, NTCA trainer (r.), was on hand to instruct the SAIC students involved with the Coverings Student Bench Project.
Following introductions, a safety brief, discussion of the tile and associated projects the students went to work on this stage of the project.
A second session will be held on April 6 at J&J Motor Freight.  The in-process benches will be relocated to McCormick Place where the final two sessions will be held on April 11 and 13.

For more information on the Coverings Student Bench Project or Coverings, visit


(ALEXANDRIA, VA – March 15, 2016) Attendees of Coverings, the largest tile & stone exhibition in North America, will experience the creative visions of four talented designers come to life during the seventh iteration of the Coverings Installation Design Showcase. During the live-action demonstration and exhibit, sponsored by The Home Depot, master installers will build full-scale vignettes that incorporate materials from industry-leading tile and stone manufacturers, for the duration of the show from April 18 – 21, 2016 at McCormick Place in Chicago.

The 2016 Installation Design Showcase will allow attendees the opportunity to escape the show floor and participate in the newly designed courtyard setting. The four vignettes will spotlight tile applications in a variety of commercial settings, including a retail boutique, a spa lobby, a clubhouse bar and lounge, and a boutique hotel lobby. The vignettes are uniquely designed to capture the many different moods and aesthetics that can be achieved with tile and stone materials, and the various applications demonstrate how advanced techniques affect the overall look and performance of the space.

Design teams led by representatives from Alena Capra Designs, Architecture is Fun, FGM Architects, and Healing Environments will be paired with installers who hold Five Star Recognition from the National Tile Contractors Association and certification from the Ceramic Tile Education Foundation to build each team’s creative vision. Bellota, Lackmond, European Tile Masters, LATICRETE, MAPEI, Schluter, TEC/H.B. Fuller, and USG will all supply the necessary materials, supplies and tools to build each vignette. John Cox, of Cox Tile, Inc., has worked closely with each design and installation team, offering technical and executional consultation.


Retail Boutique

Designer Alena Capra, principal of Alena Capra Designs and the 2016 Coverings Industry Ambassador, will incorporate a number of trends in tile materials, including 3-D effects, shades of aqua, bold prints and fabric looks, to create a chic retail boutique environment. Incorporating surfacing from a roster of Ceramics of Italy manufacturers, including Ceramica Sant’Agostino, Tagina Ceramiche d’Arte, Atlas Concorde and Sicis, Capra’s design will feature one statement wall in a mosaic peacock print, while white 3-D tile, blue glass tiles and aqua and gray porcelain cover the remaining wall surfaces. The design navigates the challenges of incorporating display areas without visually distracting from the tile. For the second time, after first participating in 2010, Capra has been partnered with an installation team from Artcraft Granite, Marble & Tile Co., represented by James Woelfel.

“The Installation Design Showcase is an opportunity to illustrate the importance of proper methods and standards in tile installation and show how they play such a vital role in tile design,” said Woelfel. “When designers, architects, general contractors and owners see for themselves the difference a certified tile installer makes in a project, they have a greater appreciation for the technical knowledge and quality craftsmanship it takes to make a job successful.”

Retail Boutique, Alena Capra Designs

Retail Boutique, Alena Capra Designs


Spa Lobby

The design team from Healing Environments, led by Susan El-Naggar, will illustrate the firm’s commitment to creating healthy environments that promote healing and inner peace. Their spa lobby vignette has a strong focus on sustainability, utilizing Biophilic Design practices, and will incorporate a variety of versatile stone & tile materials from Crossville for a synergistic space.

“We are looking forward to the build-out at the show and the ability to ‘experience’ a luxury space through the five senses,” explains El-Naggar. “Through the dramatic ambiance of the Opti-myst fireplace to the peaceful water feature to the smell of eucalyptus, the spa lobby will surely be a place that will bring ‘healing to the mind, body, and spirit.’”

The first-time Installation Design Showcase participants from Trostrud Mosaic & Tile, a third-generation family firm based in the greater Chicago area, will ensure the project’s elements are completed to the highest degree of quality and technical accuracy – two critical performance benchmarks for the company’s work. According to Brad Trostrud, his team has taken the challenge of combating the Showcase’s time constraint to heart, and has developed a plan to account for any limitations or potential obstacles during build-out so to ensure success with their design partner during the building period.

Spa Lobby, Healing Environments

Spa Lobby, Healing Environments


Clubhouse Bar & Lounge

The design team from FGM Architects, led by Louise Kowalczyk and Raegan Porter, has embraced the opportunity to collaborate with installers in a new setting during the Installation Design Showcase. The new options of shapes, sizes and finishes offered by StonePeak’s tile product offerings provided great inspiration to demonstrate the myriad of ways tile can be used beyond the expected inside the golf clubhouse bar & lounge. The design team frequently use tile in their projects, but find a welcome challenge in creating warmth in a space that incorporates all hard surface tile and look forward to seeing the possibilities come to life with their installation team from Welch Tile and Marble, represented by Steven Coates.

“Being passionate about the tile industry manifests itself in many ways,” said Coates. “The Installation Design Showcase provides opportunities to reward, teach and support industry sustainability, and we look forward to networking and interacting with the talented participants as we advance our experiences and careers.”

Clubhouse Bar & Lounge,  FGM Architects

Clubhouse Bar & Lounge, FGM Architects


Boutique Hotel Lobby

A passion for travel to exotic locales and public spaces that delight, charm and play with emotions inspired the design team from Architecture Is Fun. In conceptualizing their boutique hotel lobby vignette, the team sought to create a vibrant social space that is dynamic yet intimate, and serves an environment where visitors can ‘play and stay’ in their own personalized way, whether it’s in a rebellious, creative, calm or social.

“The Installation Design Showcase is a perfect play partner, providing an opportunity to dabble with materiality and to disrupt the norm,” said Sharon Exley, of Architecture Is Fun. “We want our hotel vignette to be welcoming, to elevate practical needs into those that differentiate and to create a place to return again and again.”

The installation team from Grazzini Brothers will work with a variety of materials from Florim to show and tell the design team’s story. The inclusion of supersized porcelain juxtaposed against jewel-sized insets is intended to create an evocative and beautiful space.

Hotel Lobby, Architecture is Fun

Hotel Lobby, Architecture is Fun

“The Installation Design Showcase is a unique collaborative process that encapsulates the full scope of a tile project from design and specification to installation all executed in a compressed timeline,” said John Cox, of Cox Tile, the Installation Design Showcase technical advisor. “The close collaboration between the design and installation professionals reiterates how integral the two professions are to ensuring the continued success of the tile and stone industry.”

The Installation Design Showcase courtyard will be open for the duration of Coverings and all attendees are encouraged to visit and witness its progress. Join the design and installation teams on Wednesday, April 20, 2016, at 3:30 p.m., for the “Installation Design Showcase Deconstructed” session, during which each team will detail their design vision and the types of tiles selected, and discuss the installation techniques that made each design element possible. This free program and reception is open to all attendees, though it is suggested to pre-register during show registration at

For full details regarding the Coverings Installation Design Showcase, please visit Follow along with the designers, manufacturers and installers as the Installation Design Showcase progresses by using the hashtags #CoveringsIDS and #Coverings2016 across all social media platforms.



Conference Programs – Contractor/Installer Session

coverings logo

The Coverings conference program is second to none in educational content for all things tile and stone, covering the needs of all its audiences: architects, installers, fabricators, builders/remodelers, designers, retailers, distributors, and green practices. Broken out in the list below are the seminars targeted specifically to installers, and short descriptions for those which were curated and developed by NTCA. Some of these sessions may also be useful for other audiences as well. For a full listing of all conferences, expanded course descriptions and details, go to

Sunday, April 17

1:00 pm – 2:00 pm
How to Utilize Mock Ups and Dry-Lay Patterns to Exceed Project Owner Expectations.
Speakers: Michael Whistler and Mark Heinlein, National Tile Contractors Association

Developing a clear line of communication with the players on a project – project owner, builder/general contractor and tile contractor – is essential to the success of a job. Learn how to do just that, and how to detail critical components and materials of the project as well as implement strategies such as mock ups, which ensure the project’s success.

2:15 pm – 3:45 pm
Glass Tile Installations
Speaker: Alan Kin, TEXRITE

Learn about the important aspects and guidelines of emerging glass tile and bond practices with examples of real world situations and jobsites. Dramatically increase your awareness of best practices, including materials selection, which will be crucial in successful installation.

Monday, April 18

8:00 am – 9:15 am
Turning Industry Challenges into Opportunities and Opportunities Into Profits
Speaker: Shawn McCadden, Remodel My Business, Inc.

With the drastic changes in the construction and renovation industries, many industry professionals have come to realize that their businesses can no longer be all things to all people. Instead they need to differentiate themselves in this fast-changing and demanding marketplace. Learn how to create a bright and profitable future for your business amidst today’s challenges and opportunities.

1:30 pm – 2:30 pm
Getting Published:
Hot Off the Press
Moderator: Paul Makovsky, Metropolis
Panelists: Chelsie Butler, K+BB, Aileen Kwun, Dwell; Elaine Markoutsas, Modern Luxury Interiors Chicago

8:00 am – 9:15 am
Shower Installations
Speaker: Art Mintie, LATICRETE

Barrier-free tiled showers are all the rage. Learn about the design and installation of this popular trend, including pertinent industry installation standards, waterproofing membranes and drains. Best practices, installation methodology and installation tips and techniques will also be discussed, as well as a review of alternative shower system components and accessories suited for barrier-free applications.

9:30 am – 10:30 am
From Green Squared to EPDs and HPDs – A Snapshot in Sustainability for the Tile Industry
Speaker: Cris Bierschank, MAPEI Corporation
Know When to Say No
Speaker: Anthony Jung, Jung Tile & Granite

One of the biggest challenges a tile contractor faces is when he/she knows there are high risks on a project and they can foresee not only challenges for success, but likely failure and profit loss. Sometimes pressure mounts and a decision must be made whether to accept the risk and try to build profit into the job or to be willing to walk away to avoid conflict and loss. Explore this topic with a seasoned tile contractor.

Tile for Exterior Application
Moderator: Bill Menking, The Architect’s Newspaper
Panelists: Ryan Fasan, P.A.T.T.I. / Bellavita Tile; Andrew Pennington, Porcelanosa USA; Ignacio Vidal, Façade Technical Specialist
10:45 am – 11:45 am
Strategies for Exterior Tile Installations
Speaker: Tom Plaskota, TEC/H.B. Fuller Construction Products Inc.

Learn key strategies for successful exterior tile installation. Understand the importance of careful tile selection. Gain the groundwork necessary for substrate preparation and proper mortar and grout selection. This course addresses the importance of planning, as well as effective approaches for exterior installations that ensure a well-executed project.

10:45 am – 12:15 pm
Online Visual Success with Houzz, Instagram and Pinterest
Speakers: Arpi Nalbandian, Tileometry; Christine Whittemore, Simple Marketing Now LLC

1:30 pm – 2:30 pm
Evolution of Membranes for Tile Installation
Speaker: Eric Edelmayer, MAPEI Corporation

Membranes have evolved considerably from the days of ‘hot mop’ and lead pan liners. Learn about the different types of membranes in the market and when to use each type. Find out how membrane systems have evolved over the years and how standards have been developed to better categorize each system.

How to Maximize your Online Marketing Presence
Speakers: Lisbeth Calandrino, Fabulous Floors Magazine; Irene Williams, Msg2Mkt, LLC
2:45 pm – 3:45 pm
Leaders – Create the Environment That Drives your Results
Speaker: Dr. John Austin, PhD, Reaching Results

In this session, Dr. Austin will describe how a focus on cultivating the right leadership behaviors can make virtually all of your people problems go away. Learn leadership practices to improve safety, as well as operational performance and other key business results. These techniques can help you remove people barriers and elevate your organization to deliver results that you never knew were possible.

The Future Competitive Environment for Ceramic Tile
Speakers: Donato Grosser, D. Grosser and Associates, Ltd.; Santo Torcivia, Market Insights LLC

Tuesday, April 19

8:00 am – 9:00 am
Interior Design Magazine’s Power Panel – Exploring the Cross-Market Pollination of Design
Moderator: Edie Cohen, Interior Design; panelists TBA

12:00 pm – 1:00 pm
The Future of Hospitality Design
Speaker: Andrew Fay, The Gettys Group

10:30 am – 11:30 am
Entrepreneurial Operating System (EOS)
Speaker: Wayne Kurzen, The Kurzen Group

This session energizes entrepreneurs who are driven to improve their businesses and the quality of their lives with engaging and actionable content. Participants in this interactive, hands-on workshop will learn about EOS®, Entrepreneurial Operating System, a complete business system with simple, practical tools that allow organizations to permanently install and enjoy vision, traction, and health.

8:00 am – 9:00 am
The Key to Successful Installations: Substrates
Speakers: Mike Granatowski, MAPEI Corporation; Brian Cordak, MAPEI Corporation

With industry demands for flatter substrates we will look at how tile/ stone installations have evolved. For hundreds of years, wet-set mortar beds were the norm. In today’s construction we are looking at faster and more economical ways of achieving the flat substrate.

9:15 am – 10:15 am
The Growing Problem of Spot Bonding with Mortar to Install Wall and Floor Tile
Speaker: Mark Heinlein, NTCA; Michael Whistler, NTCA

The only approved method for spot bonding involves a specially designed epoxy system for interior walls in dry areas. Unfortunately, spot bonding practices in many different tile applications are becoming more and more prevalent, and must be addressed in order to prevent failure and injury. Learn strategies to successfully install tile without resorting to spot bonding.

You Can Hire a Manager, but you Can’t Hire an Owner
Speaker: Tom Shay, Profits Plus Solutions, Inc.
10:30 am – 11:30 am
Green Is the New Black – Sustainable Retail Design
Speaker: Amber Richane, Callison

Installation Forum – Commercial and Institutional
Moderator: David Castellucci, Kenneth Castellucci & Associates

Speakers: Bernie Van Etten, Murphy Marble Co; Peter Weis, W.R. Weis Company, Inc.; Robert Zavagno, Cleveland Marble Mosaic Co. are encouraged to participate by presenting a problem or sharing a solution.

12:00 pm – 1:00 pm
Contractor/Installer Roundtable
Facilitator: National Tile Contractors Association

NTCA contractor business leaders will lead lively and interactive technical discussions in a fun format, encouraging everyone to participate. Leaders of each table will give short summaries of their discussion at the end of the roundtable session.

1:30 pm – 2:30 pm
Apples to Apples: Estimating Specialized Construction Projects from a General Contractor’s Point Of View
Speakers: Leroy Trujillo, Core Construction; James Woelfel, Artcraft Granite, Marble and Tile and J.G. Woelfel & Associates – Tile and Stone Consultants

This session will focus on the three forms of delivery to owners per bidding – hard bid, design/build and construction management at risk. Review the benefits and risks of each form with perspective from the general contractor and the tile contractor.

Understanding Lippage Guidelines for Ceramic and Natural Stone Tile Installations
Speakers: NTCA and TCNA

Proper substrate preparation and careful planning are critical in tile and stone installations, due to increased use of large formats, minimal grout widths, and modular patterns. Get clarity on variable allowances in both workmanship and manufacturing standards. This session will explain the lippage guidelines standard, and will cover how to calculate for acceptable tolerances.

2:45 pm – 3:45 pm
How to Sell to Interior Designers & Architects
Speaker: Chris Ramey, Affluent Insights Maximizing Tile Installations with Profiles
Speaker: Earl Maicus, Schluter Systems

Learn how trim profiles improve the integrity of tile installations and increase the versatility of tile in various applications, including floors, walls, countertops, and more.

Which Tile Bonding Mortar is Right for My Job?
Speaker: Steve Taylor, Custom Building Products

With the proliferation of installation mortars – many of which meet the same industry standard and appear to be for the same application – how does one know the best and most cost-effective bonding mortar for a specific installation? Learn the basic mortar categories and how products vary in the category and between the categories. Review new tiles and their need for special bonding materials. Leave knowing that each bonding mortar has a place in our industry.

Wednesday, April 20

8:00 am – 9:30 am
From the Field: A Perspective and Industry Update from Recognized Consultants
Moderator: Bart Bettiga, NTCA
Speakers: Dave Gobis, Ceramic Tile Consultant; Richard Goldberg, PROCON; Donato Pompo, Ceramic Tile and Stone Consultants

Three of the tile and stone industry’s leading consultants will engage in an open and frank conversation exploring the state of the industry as it relates to the field. They will discuss specifications, quality control and overall quality of commercial and residential installations, with emphasis on case studies related to common mistakes that can be avoided. Audience participation is encouraged.

9:15 am – 11:15 am
Stone Trends 2016
Speaker: Vince Marazita, Marazita & Associates

10:30 am – 12:00 pm
Management of Delay and Disruption and Proactive Strategies for Tile Contractors
Speakers: Tommy Conner, Superior Tile & Stone; Tim Fitzgerald, Construction Industry Professional

This must-attend session will help you avoid being undercut by dangerous contract language and show how to minimize the power of the language in negotiations with the general contractor prior to signing the contract. Learn about the importance of proper documentation of delay-related costs and its critical role in filing claims. Protect your company –don’t miss this session.

8:00 am – 9:00 am
Managing a Successful Family Business Forum
Moderator: Tony Malisani, Malisani, Inc.
Speakers: Sandya Dandamudi, GI Stone; Puji Pinnamaneni, GI Stone; Bernie Van Etten, Murphy Marble Co; Michael Van Etten, Murphy Marble Co. Permeation & Crack Isolation – What Every Contractor, Architect, and Spec Writer Should Know
Speaker: Dean Moilanen, Noble Company

Learn the importance of addressing permeation and isolation – critical performance criteria that often escape scrutiny when evaluating best practices with regard to waterproofing and crack isolation. Discover the evolution of waterproofing and crack isolation and current best practices. Leave armed with the know-how to objectively evaluate products and systems for future projects.

9:15 am – 10:15 am
New Directions for Thin Tile Panels
Speakers: Noah Chitty, Crossville, Inc.; Dan Marvin, MAPEI Corporation; Benjamin Szell, European Tile Masters

What do installers need to know to work with thin tile panels successfully? How do specifiers make sure they are getting the right product for the right application? How can distributors make sure they have happy customers? Examine the current state of the industry in regard to thin tile and explore new opportunities in design, manufacturing, installation best practices, and ANSI product and installation standards.

The New Canvas: How Hospitality Designers Are Using Tile and Stone as Design Drivers
Moderator: Mary Scoviak, Boutique Design Magazine
10:30 am – 12:00 pm
Leadership in Action: Mastering Emotional Intelligence and Body Language
Speaker: Linda Talley, Linda Talley & Associates, Inc.

10:30 am – 11:30am
Tile Trends: What’s New, What’s Next?
Speakers: Kristin Coleman, Novità; Marianne Cox, TCNA; Ryan Fasan, P.A.T.T.I. / Bellavita Tile

12:00 pm – 1:00 pm
Contractor/Installer Roundtable
Facilitator: National Tile Contractors Association

NTCA contractor business leaders will lead lively and interactive business discussions in a fun format, encouraging everyone to participate. Leaders of each table will give short summaries of their discussion at the end of the roundtable session.

1:30 pm – 2:30 pm
Perspectives in Benchmarking
Speakers: Duane Naquin, Stone Interiors East; Eric Tryon, Premier Surfaces

Ready To Use Grouts
Speaker: Jim Whitfield, MAPEI Corporation

A new wave of grouts that are ready to use from the bucket have swept over the market in recent years, pushing these once residential-only products into more commercial and institutional installations. With standards lagging since the market growth, this session will give an overview of the current marketplace.

Specification 2.0 Harnessing the Full Potential of Tile in Modern Specs

Speaker: Ryan Fasan, P.A.T.T.I. / Bellavita Tile

Thursday, April 21


8:00 am – 10:00 am

Training Session on Thin Tile Installations

Speakers: Noah Chitty, Crossville; Benjamin Szell, European Tile Masters

Hear the important updates on the standards development process for thin porcelain tile. A special emphasis will be on training, and demonstrating the types of tools used to transport and cut the materials, as well as installation techniques to achieve maximum mortar coverage. This will be a hands-on and informative training session.

Coverings CID and Rock Stars Awards submission deadlines approach: January 18

Coverings is currently accepting submissions for two separate award programs designed to recognized the best talent in the tile & stone industry.
CID Awards
The Coverings Installation & Design (CID) Awards celebrate outstanding achievements in the design and installation of tile and stone in residential, commercial, sustainable and international projects. Projects are judged on design and installation excellence, giving special recognition to unusual, creative and innovative uses of stone and tile. Submit your entries for free! Multiple entries are accepted and encouraged.
CID Award Winners will receive:
  • Two grand prize winners will each receive $2,000 and a one-night hotel stay in Chicago
  • 12 category winners will receive $1,000 each
  • NEW! Scouting Shot category offers a free professional photo shoot to one lucky winner who’s submission features amateur photography
  • Recognition at the Opening Night Celebration and Awards Breakfast on Tuesday, April 19
Coverings Rock Stars
The Coverings Rock Stars – An Emerging Leaders Program honors the best and brightest young talent in the tile and stone to support the growth and success of the industry by recognizing top-notch talent and fostering networking and educational opportunities. Do you know someone who has made an impact on the tile & stone industry? We’re currently seeking nominations for practicing industry professionals 35 years or younger. Self-nominations are welcomed.
Rock Stars will receive:
  • One-night hotel stay in Chicago
  • Recognition at the Opening Night Celebration and Awards Breakfast on Tuesday, April 19
  • Inclusion in a Coverings press release & social media promotion
  • Special Rock Star ribbon for badge

Enter today and get the recognition you deserve! All submissions and nominations are due by Monday, January 18.

Coverings 2016 seeks nominations for Rock Stars

Coverings, the largest global tile and stone exhibition in North America, is on the hunt for nominations for its next iteration of “Coverings’ Rock Stars – An Emerging Leaders Program,” which honors the best and the brightest young professionals in the tile and stone industry. A panel of industry professionals will determine the 2016 cohort—each winner is selected based on the individual’s contributions to the tile and stone industry, as well as previous industry recognition. Now in its second year, the Show will celebrate 2016 Coverings’ Rock Stars will be celebrated during a series of special events at Coverings 2016, which will be held April 18-21 in Chicago.

“The tile and stone industry is brimming with extraordinary talent in every professional segment—these are the young visionaries and vanguards that are continually raising the bar with innovative ideas, developments and practices,” said Karin Fendrich, Coverings show director. “It’s important that we take the time to celebrate the achievements from the industry’s most impressive and promising young leaders.”

To be eligible, Rock Star nominees must be 35 or younger, and be currently employed as an architect, designer, distributor, retailer, contractor/installer, fabricator, specifier or manufacturer in the tile or stone industry.

The selected Rock Stars will each receive a one-night hotel stay in Chicago to attend Coverings, and will be recognized at the CID Awards & Opening Night Celebration on Monday, April 18. Along with their nominators, the Rock Stars will also be honored at the Awards Breakfast at the show on Tuesday, April 19, where they can network, share insight from their experiences and discuss their shared passion of the tile and stone industry. Nominators should be an active professional also working in the industry.

To nominate a qualified individual, or to nominate yourself, complete a submission form at All nominations must be received by Monday, January 18, 2016.



Coverings Opening Night Celebration showcases CID Awards winners and Rock Stars honorees

By Lesley Goddin

ORLANDO, Fla., – This year, Coverings updated its usual opening night awards program with a fast-paced presentation of the fourth annual Coverings Installation & Design (CID) Awards winners and the new Rock Stars program, celebrating emerging leaders in tile and stone under the age of 35. The Coverings Opening Night Celebration ceremony, sponsored by TileLetter and Contemporary Stone & Tile Design magazines, featured winner and honoree introductions by TileLetter publisher Bart Bettiga and editor Lesley Goddin as well as Contemporary Stone & Tile Design editor Jennifer Adams, followed by a reception in which guests mingled and conversed with award winners about their projects. Contemporary Stone & Tile Design publisher Alex Bachrach announced Best Booth awards: Saloni (Best in Show), Unicom Starker, Antolini and StonePeak Ceramics.

CID Awards

Fifteen outstanding tile and stone projects were recognized at the CID Awards, a program that honors stunning design and installation of tile and stone in residential, commercial, sustainable and international projects. Judges from Ceramics of Italy, the Tile Council of North America, Tile of Spain and National Tile Contractors Association evaluated nearly 150 submissions based on technical execution, unique material applications, and overall design and purpose, and awarded high honors to those projects demonstrating spectacular tile and stone applications. In total, $20,000 in prize money was awarded to the winning designers and installers

Two Grand Prize honors were awarded, each winner receiving $2,000 and a one-night hotel stay in Orlando during Coverings.

Tile Grand Prize – Hilton Hotel Rainbow Tower, Honolulu, Hawaii

14-cvgs-recapThe Hilton Hotel Rainbow Tower, a noted Hawaiian landmark and 30-story tower, is covered by the world’s tallest tile mosaic mural originally designed by artist Millard Sheets in 1968. In 2013, after years of deterioration, PROCON Consulting Architects Inc. – an affiliate NTCA member – and GSI Global Stone took on the process of demolishing, replacing and reconstructing the original design. During this process, more than 31,000 porcelain tiles were glazed using a digitally re-mastered industrial digital inkjet transfer and manufactured by H&R Johnson. The architects also utilized state-of-the-art FEA computer modeling technology during the design process, which factored in the wind speeds, weathering and the oceanfront stress the 275’ tall murals would need to withstand to ensure optimal performance of the carefully specified materials. (For more information, see the March 2015 TileLetter cover story)

Stone Grand Prize – The Film Archive and Preservation Center in Santa Clarita, Calif.

15-cvgs-recapBAR Architects and Carnevale & Lohr partnered to design and construct the stone cladding of The Film Archive and Preservation Center. The project was comprised of the Collections Storage, a primarily underground structure, and the Stoa, inspired by ancient Greek stoas (covered public walkways or porticos, open at either end and lined with columns). The project’s exterior consists of more than 104,800 sq. ft. of handset Belmonte and Fondola limestone sourced from Trani, Italy, as well as wood ceilings, terracotta roof tiles and bronze-clad doors.

The interior of the building, featuring architecture and motifs inspired by the Florentine monastery of San Marco, contains more than 11,000 ft. of carved Pietra Serena Stone flooring. In addition to the installer’s intense commitment to the historic use of natural stone materials, the arduous project required the coordination of a variety of trade specialties, including concrete, waterproofing, insulating, framing and structural steel. To ensure the highest degree of accuracy, a 35-ft. tall model of the project was built in Italy, to showcase the selected stone and planned installation and construction methods before the complete build-out commenced in California.

The 2015 CID Awards recognized 13 other projects for exceptional work in tile and stone design and installation from around the world. Each of the below projects received a $1,000 cash prize for their remarkable achievements:

16-cgs-recapCommercial Stone Design: Multi-Denominational Chapel, Jacksonville, Fla.
Designer: Perkins + Will

Commercial Stone Installation: Swift Plaza, Concord, Calif.,
Installer: Pennacchio Tile, Inc., a NTCA member

Residential Stone Design: Tripartite House, Houston, Texas
Designer: Intexture Architects

Residential Stone Installation: Private Residence, Vaughan, Ontario
Installer: Rockford Tile Contractors

Sustainable Stone Design: Alston & Bird LLP, Atlanta Offices, Atlanta, Ga.
Designer: Carson Guest, Inc.

International Stone Design: Hyde Park Gardens, London, England
Designer: Belsize Architects

17-cvgs-recapCommercial Tile Design: Vertex Pharmaceuticals Headquarters, Boston, Mass.
Designer: Artaic

Commercial Tile Installation: YMCA Mitch Park Aquatic Center, Edmond, Okla.
Installer: Bentley Flooring, a NTCA member

Residential Tile Design: Chastain Park Master Bathroom Renovation, Atlanta, Ga.
Designer: Rabaut Design Associates

Residential Tile Installation: Contemporary Desert Oasis, Gilbert, Ariz.
Installer: Alpentile

Sustainable Tile Design: Lakes Regional Healthcare Phase II – Surgery and Birth Centers, Spirit Lake, Iowa
Designer: RDG Planning and Design

International Tile Design: The Garden of the Silhouettes, Alicante, Spain
Designer: Esculpir el Aire

Community Project: “Committed to Serve” Central Fire Station, Grand Prairie, Texas
Architect/Designer: Montage 48/61 – An Artistic Partnership

For more information, visit

Rock Stars

Coverings announced the inaugural class of “Rock Stars” for the show’s newly developed emerging leaders program. Each honoree was recognized for their individual achievements and contributions to the tile and stone industry.

A panel comprised of industry professionals reviewed more than 65 candidates, and selected the following 10 outstanding young leaders to be inducted into the 2015 cohort of Coverings Rock Stars. Representing a diverse array of industry specialties all under the age of 35, the 2015 honorees are:

Philip Belloff, VIP Tile & Stone, Retailer

Adriano Clebes Caetano, Adriano Marble Productions & Installations, Installer

Ryan Fasan, P.A.T.T.I. / Bellavita Tile, Presenter & Designer

Matthew Karlin, Nemo Tile Company, Distributor/Retailer

Fernando Lozano Assad, Tile Council of North America, Industry Trade Association / Partner

Jairo Martinez, Crowe Custom Countertops, Inc., Fabricator

Jill Muggleston, Walker Zanger, Distributor/Retailer/Manufacturer

Eric Tetreault, EJT Contracting, Installer, NTCA Member

Mathew Weiner, Westside Tile & Stone, Retailer

Carrie Zahradnik, ITZEN Architects, Inc., Designer

18-cvgs-recapRock Star Eric Tetreault of EJT Contracting in Saugerties, N.Y., is a NTCA member and NTCA State Director for New York. A CTEF Certified Tile Installer and ACT-certified installer, Tetreault assisted Scott Carothers with Advanced Certifications for Tile Installers (ACT) testing at Surfaces 2014 in Las Vegas.

These luminaries, along with their nominators, joined in a networking luncheon, sharing insight from their experiences and discussing their shared passion of the tile and stone industry. Each Rock Star received a one-night hotel stay in Orlando to attend Coverings.

To learn more about the Coverings 2015 Rock Stars, visit

Sixth annual Installation Design Showcase pairs designers, contractors for stunning bath projects


Vignettes reflect difference product specification and skilled installation can make in similar spaces

By Lesley Goddin

For the sixth year running, the Installation Design Showcase paired area designers with NTCA Five Star Contractors to conceptualize and build on-site, in real time during the duration of the show, four bath environments, illustrating the vital roles each facet of the tile and stone industry plays in the successful execution of a project.

Karin Fendrich, Coverings show director, commented, “By focusing solely on bath environments, the 2015 Showcase [reveals] how careful product selection and skilled installation can transform seemingly similar spaces into distinctively varied environments.”

Following are the stunning spaces, expertly installed:


Patricia Richey from tvs design envisioned a modern, classic boutique hotel bath using 5’ x 10’ thin porcelain tiles from StonePeak’s Plane program paired with pillowed tiles from Adex. The main wall was fabricated at StonePeak’s Italian facility, but NTCA Five Star Contractor installer C.C. Owen Tile Company’s crew had to miter all corners on site. TEC, Grout Boost and USG provided installation materials; The Noble Company provided the linear drain, and Lefroy Brooks donated the fixtures. tvs design’s Richey and C.C. Owen’s Rod Owen  are shown at the reveal.


Architect Diana Chase of HHCP worked with IDS novice Michael’s Custom Tile for this rustic modern resort bath. Tile donations came from Ceramics of Italy, including Kerlite/Cotto d’ Este, Marca Corona, Nova Bell, Rex and Florim. The California Rustic Modern setting combined distressed wood tile with stone, as well as large format thin porcelain Kerlite from Cotto d’ Este. Sevan Gatsby of Novita Communications, the publicity firm for Confindustria Ceramica explained the team had to work through some challenges such as misplaced delivery of materials, pulling together to complete the project.

















The extravagant bathing area features a walk-in shower in the center with an adjacent platform highlighting a classic clawfoot tub, surrounded by bookend his-and-her vanity walls. The subtle vein pattern in the Plane slabs created an opportunity for C.C. Owen to showcase the advanced technical skills required to cut and bookmatch the 1/4″-thick large-format panels on a bias to create a folded, 3D appearance for the back wall.

“The 2015 Showcase is the culmination of many hours of coordinated efforts and intense planning to overcome the obstacles and challenges encountered when strategizing the build-out of four different installations over the course of only five days,” said showcase coordinator and liaison NTCA past president John Cox. “The contractors chosen represent the best of the best in our profession, and it has been so exciting working with the installation companies, suppliers, and designers to create a memorable, innovative, and inspirational exhibit that everyone is sure to enjoy. I am honored to take part in this event for the past six years, as both an installer and technical consultant.”


This modern spin on classic Hollywood glamour with a black, white and gold color palette includes Crossville’s glamorous Sideview Glass for sparkle and luxury, as well as the company’s Virtue porcelain stone that captures the beauty of white marble for floors. Crossville’s Yin + Yang hexagon stone tile in Dragon Black creates visual interest on the shower floor.



Coverings Industry Ambassador Alena Capra interviews installer and project manager Cameron Proctor from NTCA Five Star Contractor David Allen Company (DAC) about the contractor’s participation in this Five Star Resort Bath.


DAC designed this Five Star Resort Bath using Florim tile from the rustic, multi-color wood-look Charleston line and French limestone-inspired Mansion line to create a warm, comfortable and relaxed reclaimed wood setting. LATICRETE and USG provided setting materials, Schluter provided transitions and edge trims, and TileWare supplied fixtures.







NTCA Five Star Contractor Greg Michael of Michael’s Custom Tile, Jacksonville, Fla., with Alena Capra, Coverings Industry Ambassador. Michael expressed appreciation for help from local supplier Specialty Tile and Conceptual Tile Solutions of Jacksonville’s Gary Kight, as well as father Fred Michael and son Nathan Michael. Installation materials came from MAPEI and USG; Schluter Systems provided transitions and edge trim and Axor, hansgrohe and TOTO provided fixtures.



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