Ceramics of Italy North American Tour Arrives in New York for ICFF 2015

Ceramics of Italy is gearing up for ICFF at New York's Javits Center, from May 16-19 in booths 1424 + 1432 with 22 leading Italian brands.

Ceramics of Italy is gearing up for ICFF at New York’s Javits Center, from May 16-19 in booths 1424 + 1432 with 22 leading Italian brands.

(New York, NY – May 2015) From May 16-19, 2015, Ceramics of Italy will bring its multi-brand pavilion to ICFF at New York’s Jacob K. Javits Center, showcasing the latest design trends in ceramic tile and bathroom furnishings. Sponsored by Confindustria Ceramica (the Italian Association of Ceramics) and the Italian Trade Commission (ICE’s New York office), the Ceramics of Italy pavilion (booths 1424-1432) will feature products from 22 leading Italian brands ranging from decorative ceramics to hi-tech porcelains.

“The Ceramics of Italy pavilion will once again affirm the Italian industry’s position as a leader in setting design trends for ceramic and porcelain surfacing,” states Vittorio Borelli, President of Confindustria Ceramica. “Italian ceramic tile and sanitaryware continues to influence design—stylistically and in terms of manufacturing processes—and participating in ICFF gives architects and designers direct access to the latest designs and cutting-edge technologies that our members produce.”

Participating companies in the Ceramics of Italy pavilion include: Ascot Ceramiche, Atlas Concorde, Ceramiche Cerdisa, Ceramiche Cisa, Ceramiche Refin, Cooperativa Ceramica d’Imola, Cotto d’Este, Edimax, Emilceramica, Fap Ceramiche, Fincibec, Fondovalle, Kale, La Fabbrica, Marca Corona, Mirage, Ornamenta, Rondine, Settecento, Simas, Tagina, and Vallelunga, with several representing multiple brands.

Manufacturers will showcase products recently made available in the North American market that represent the breadth and beauty of Italian tiles—with designs referencing a multitude of creative disciplines: pop art, architectural blueprints, traditional clay working, and graphic design, in addition to the innovative reimaginings of natural materials.

Leading up to ICFF, Ceramics of Italy will offer a sneak peek of participating brands on its expansive social media network including Facebook (@CeramicsOfItalyNA), Twitter, Instagram, and Pinterest (@CeramicsOfItaly) and post engaging content live from the show. Ceramics of Italy will also continue its creative #Selfeet contest (running April 14 through May 30), calling on tile lovers and trade professionals to post playful photos of their shoes or feet while standing on Italian tiles for the chance to win a trip to Italy to attend Cersaie 2015. Participants must include @CeramicsOfItaly and the name of the tile company on Twitter or Instagram to be considered.

 

 

Daltile/KeysGranite Opens Design Studio in White-Hot Miami Market

The Daltile/Keys Granite studio in Miami

The Daltile/Keys Granite studio in Miami

 

MIAMI (May 7, 2015)Daltile, an industry-leading brand of ceramic, porcelain, glass, metal, and natural stone tile products, has opened the doors to a new design studio in Miami. The 4,600 square-foot, two-story studio space, complete with tile library, and communal and private workspaces, is accompanied by a KeysGranite stone and slab yard. Providing a variety of tile and stone products from both Daltile and KeysGranite brands, the design studio supports the local architectural and design community by providing a unique single-source resource for products and services needed to satisfy clientele.

 

“The space provides not only a place to view and select product, but a professional environment where designers and architects can feel comfortable staying to work for a few hours, or bringing their customers in for consultation,” said April Wilson, director, brand marketing, Dal-Tile.

The Daltile/KeysGranite Miami Design Studio welcomes visitors with a stunning byzantine glass mural of a bird of paradise flower.

The Daltile/KeysGranite Miami Design Studio welcomes visitors with a stunning byzantine glass mural of a bird of paradise flower.

The Daltile/KeysGranite Miami Design Studio welcomes visitors with a stunning byzantine glass mural of a bird of paradise flower. The tropical palette and South Beach-inspired ambiance encompasses the studio as customers take in products artfully displayed on floors, walls and vignettes.

“The space emulates the other Daltile design studios in some ways, but has a character of its own that really reflects what is hot in Miami right now – whites, neutrals and big, bold shapes,” said Glenn Isenmann, associate for Gensler, the global architecture, design, planning and consulting firm that designed the studio for Daltile.

Precious and exotic stones, as well as large format tile options, are displayed prominently due to the high demand among local designers. At the center of the space, a custom chandelier made with tile pieces hangs over a large meeting table. Used for networking and local design association events, the adjacent hospitality area features a stunning book-matched Blue Macauba quartzite backsplash and bright white quartz countertops.

The space tailors the format of other Daltile design studios by reflecting what is hot in Miami right now - whites, neutrals and big, bold shapes.   At the center of the space, a custom chandelier made with tile pieces hangs over a large meeting table.

The space tailors the format of other Daltile design studios by reflecting what is hot in Miami right now – whites, neutrals and big, bold shapes. At the center of the space, a custom chandelier made with tile pieces hangs over a large meeting table.

Throughout, the studio feels like a sophisticated design firm with communal worktables and easy access to product samples. A loose tile library provides customers with full-size samples to help them match and coordinate colors and styles for their projects. Light panels show how tile will look in different settings in the home, an important factor in choosing the correct tile for a customer’s space.

Digital tools in the studio allow customers to bring their design ideas to life. An LCD touch screen lets customers virtually flip through the digital catalog, view inspiration gallery images and build out designs with the tile and stone visualizer tool.  Additionally, meeting rooms located on the second floor provide quiet space for customer consultations.

Connected to the studio, the KeysGranite slab yard houses hundreds of slabs for selection from exotics, to granite and quartz. This offering allows designers to utilize the space as a multi-faceted hub for tile and stone specification from floor to ceiling.

The Miami studio, located at 8788 N.W. 27th Street, is the fourth Daltile design studio to open its doors, joining Dallas, Philadelphia and San Francisco as a regional design hub for the brand. A grand opening celebration will take place on May 7, 2015, in partnership with Luxe Interiors + Design Magazine.

Vignettes demonstrate creative ways to use products on display in the studio,

Vignettes demonstrate creative ways to use products on display in the studio.

For more information about the breadth and depth of Daltile and KeysGranite product and retail offerings, visit Daltile.com or KeysGranite.com.

About Daltile

Daltile is an industry-leading brand of ceramic, porcelain, glass and metal tile products, as well as natural stone tile and slab products.  Daltile products are distributed through over 250 company-owned sales service centers, stone slab yards and gallery design centers that service a robust network of trade customers.  Dedicated to innovative product development and distinguished style, Daltile provides a rich palette of quality products created to inspire residential and commercial designs. For more information, visit www.daltile.com and follow Daltile on Facebook, Twitter and YouTube.

 

About KeysGranite

KeysGranite, a Daltile Company, provides the Florida design community one of the largest selections of stone available with an array of colors and patterns. The more than 400 different types of stone available, allow KeysGranite to offer excellent quality at a variety of competitive price points. Three showrooms in Orlando, Miami and Palm Beach, Fla., specialize in cut-to-size as well as custom products. For more information about KeysGranite, visit www.keysgranite.com.

GREG MATHER NAMED PRESIDENT-ELECT OF CROSSVILLE, INC.

CROSSVILLE, Tenn. – Officials with Curran Group, the family-owned and operated holding company of which Crossville, Inc. is a subsidiary, have announced the appointment of Greg Mather to the position of president-elect of Crossville. Mather will succeed John Smith in the presidency upon Smith’s retirement, slated for the end of 2015.Mather comes to Crossville, Inc. from Owens Corning of Toledo, Ohio where he worked since 2012, most recently serving as vice president/general manager of FOAMULAR® Insulation, a business unit of the Fortune 500 company. Prior to his tenure at Owens Corning, Mather spent 15 years with personal-care manufacturer Kimberly-Clark in increasingly-responsible marketing roles, including three years as global marketing director. Early in his career, he worked with Moen Incorporated as field sales representative. He earned his MBA from the University of Notre Dame and a BS, Marketing from the University of Florida.

According to Curran Group co-president Tim Curran, Mather was selected after an exhaustive search that revealed his unique blend of experience.

Greg Mather, president-elect of Crossville, Inc.

Greg Mather, president-elect of Crossville, Inc.

“Greg brings extensive organizational and operational management experience to Crossville, as well as a career history comprised of milestone after milestone of increased sales for large-scale manufacturers,” Curran explains. “In his role with FOAMULAR®, he successfully improved manufacturing productivity and safety and reduced operating costs, all while launching new innovation that led to strong increases in net sales.”

Curran further states that Mather’s background at Fortune 500, multi-billion dollar corporations is the right fit as Crossville, Inc. readies for the future within its industry.

“We’re looking to the future and how the Crossville brand will continue to lead through product innovation and a progressive brand position. With his firsthand success at large, global corporations, Greg is well qualified to provide the guidance our company needs to make great strides going forward.”

Mather’s first order of business as president-elect is to attend the Coverings Expo in Orlando, April 14 – 17, 2015. He will be connecting with Crossville’s sales and leadership teams, as well as meeting and greeting distributors as he launches his tenure with the company.

Requests for additional information may be directed to Irene Williams, Crossville’s public relations representative, at [email protected] or (615) 429-8492.

About Crossville, Inc.
Founded in 1986, Crossville Inc. is a U.S.-owned and operated manufacturer of award-winning tile collections for residential and contract applications. Its headquarters and manufacturing facilities are located in Crossville, Tennessee. Crossville, Inc. is a wholly owned subsidiary of Curran Group, a privately held holding company renowned for its core values of family, respect, partnership, integrity, and improvement.

An industry innovator, Crossville is the first U.S. tile manufacturer to achieve the following:
– produce large format tile on site,
– manufacture tile with certified recycled content,
– develop the Tile Take-Back® Program for recycling fired porcelain tile,
– achieve certification of its waste recycling programs,
– achieve TCNA’s Green Squared certification for all of its U.S.-produced tile lines,
– distribute a complete line of large format, thin porcelain panels (Laminam by Crossville), and
– become a net consumer of waste.

For more information on Crossville, visit crossvilleinc.com

Dal-Tile Corporation Extends Legacy of Giving to Honor Military Families

DALLAS (April 3, 2015) – For Dal-Tile Corporation, industry leadership is not just about best-in-class tile products, it’s being strong business leaders who provide support to the communities and world we live in. And, through the Legacy of Giving, a company-wide commitment ingrained in the culture of the entire organization to give back to those that support the company, Dal-Tile continues its commitment to touch more people, more communities and more organizations in need every year. Most recently, and together with the Wounded Warrior Project, Our Military Kids and Operation Gratitude, Dal-Tile sustained its efforts to build on that legacy by honoring military service members and their families at the Dal-Tile National Sales Conference in San Antonio, TX on March 30 – April 2, 2015.

During the conference, Dal-Tile was joined by three veteran servicemen and their families, who have dedicated their lives to protecting and serving the country. To show Dal-Tile’s gratitude, the families were treated to a week of fun, relaxation and time together in San Antonio. In addition, Dal-Tile employees in attendance at the conference rallied together to assemble 800 Operation Gratitude “Battalion Buddies,” special stuffed bears that will be given to the children of deployed U.S. service members to offer comfort and encouragement during a difficult time of separation.

“When it comes to giving back, there is no greater example than our military,” said John Cousins, senior vice president of SSCs, Dal-Tile Corporation. “Every day, brave service men, women and their families make tremendous sacrifices to preserve our freedoms. Our efforts at the National Sales Conference are a small token of Dal-Tile’s appreciation for the sacrifices made by our military families each and every day.”

At the conclusion of the conference, Dal-Tile had an additional surprise for its special military guests, who were all facing an important home repair need. Each family was presented with a $10,000 check and a voucher for 1,000 sq. ft. of Daltile product to be used for a home renovation project.

“We all know the pressures working families face, and even more so for a military family when a parent is away for extended periods of time,” said Cousins. “To express our deep appreciation for their sacrifices, we were thrilled to have the opportunity to not only give these families the gift of time to spend together in San Antonio, but additional support for when they return home.”

Through its Legacy of Giving initiatives, Dal-Tile supports worthwhile efforts of organizations like Habitat for Humanity, The American Cancer Society, the Susan G. Komen Foundation and the Daltile Interior Design Scholarship, presented by the ASID Foundation. Dal-Tile is committed to leaving a legacy of giving back to those who give so much. For more information, visit www.dal-tile.com.

About Dal-Tile Corporation

Dal-Tile is the largest manufacturer and marketer of ceramic tile and natural stone products used in residential and commercial design and construction across North America. The company, a division of Mohawk Industries, was founded in 1947 and is headquartered in Dallas, Texas. As a leader in the industry, Dal-Tile delivers advancements in product innovation with its Reveal Imaging™, Outstand Technology™ and Proadvanced™ Protection Program. The company is committed to incorporating environmentally friendly materials, processes and products throughout its organization. Dal-Tile has more than 7,500 employees in North America, and sells its products through a network of more than 250 company-owned sales service centers, stone slabyards, gallery design centers, independent distributors and leading home center retailers nationwide. For more information on Dal-Tile and its brands, visit www.dal-tile.com or call 1-800-933-8453.

 

Jeffrey Matthews Receives 2014 Mia Migliore Award for Lifetime Achievement

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OBERLIN, OH, February 24, 2015 – Jeffrey Matthews, owner of Trade International, Inc. of Atlanta, and one of the natural stone industry’s most knowledgeable experts, has been awarded the 2014 Migliore Award for Lifetime Achievement by the MIA, the industry’s highest honor. It was presented at MIA’s annual awards luncheon at StonExpo/Marmomacc Americas in Las Vegas on January 22, 2015.

Matthews, a native of Washington D.C., has been in the stone industry since the early 1970’s, amassing more than four decades of experience in sales, marketing consulting and service to the industry and the  MIA. He has visited over 30 countries, over 300 quarries and inspected more than 400 factories worldwide.

In 1986, at the age of 37 and after several years of service to the MIA as an officer and director, he was named the association’s youngest president. Over the years, he and other officers were instrumental in revising the Dimension Stone Design Manual (DSDM), producing the MIA Stone Color Book, and assisting the MIA with becoming a more relevant organization. Once off the board, his involvement with the MIA continued. Jeff assisted in authoring the early version of the Stone Selection & Stone Testing technical bulletin, as well as helping to complete version 6 of DSDM, after MIA technical director Vincent Migliore passed away. Today, Jeff Matthews is still consumed with learning and helping others do a better job in selling and producing better projects.  He is currently working with other MIA volunteers on a new “Supplier to Buyer” stone manual which will debut in 2015.

In a letter nominating Matthews for the Migliore Award for Lifetime Achievement Award, David Carnevale of Carnevale and Lohr in Bell Gardens, California said, “his vast knowledge makes him a valuable asset to our industry.” Carnevale continued: “But more than that is his unwavering dedication to the betterment of our industry.”

Jeff and his wife, Sandy, have been married 41 years and have two children.

About the MIA:

The Marble Institute of America (MIA) has served as the authoritative source of information on standards of natural stone workmanship and practice and the application of natural stone products for 70 years. Membership in the association is worldwide and includes over 1,700 natural stone producers, exporters/importers, distributors/wholesalers, fabricators, finishers, installers, and industry suppliers in 55 countries committed to the highest standards of workmanship and ethics. MIA offers an industry accreditation program for fabricators and installers, markets a range of technical publications and consumer pamphlets on natural stone, sponsors business and technical meetings and seminars on industry-related topics, provides educational programming for architects and construction specification professionals, and conducts the annual Pinnacle Awards competitions recognizing outstanding natural stone projects worldwide. More information can be found on the association’s website: www.marble-institute.com.

Additional information about Jeff Matthews and the Migliore Award for Lifetime Achievement can be found at: www.marble-institute.com/awards.

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Jeff Matthews (left) accepts the 2014 Lifetime Achievement Award from MIA president Tony Malisani.

BRAZIL HOSTS 39th INTERNATIONAL MARBLE AND GRANITE SHOW, VITORIA STONE FAIR

Vitória Stone Fair – Marmomacc Latin America 2015 has announced the dates for one of the largest Marble and Granite Fairs in the world; February 3 – 6, 2015.  Ornamental and raw stone buyers from all over the world will fly to Espírito Santo in the southeast region of Brazil to negotiate products and services. In 2014, this fair closed over $200 million in businesses. There will be 420 exhibiting companies, 120 foreign companies and over 25,000 visitors from 66 countries.

The exhibition will be held in Vitória, the capital of Espírito Santo, a state with one of the biggest marble and granite reserves in the country, with a great variety of colors and textures. The host state of Vitória Stone Fair has been significantly contributing to the Brazilian trade balance. The stone production in the state represents about 5 million tons a year. The event attracts visitors from Brazil and Latin America, such as stone importers and exporters, contractors, decorators, architects and professionals from the sector; companies dedicated to extraction, processing and commercialization of ornamental stones; suppliers of abrasives, consumables, machines, equipment, tools and services.

Brazil is the third largest granite exporter of the world. The state of Espírito Santo accounts for 50% of the national production of ornamental stones and for more than 70% of the Brazilian export operations. Today, the country is the main supplier of stones to the North-American market, responsible for 30% of the volume imported by the USA. In 2014, the stone exports to the North-American market totaled $790 million.

From 12th place in the consumption ranking in 2001, Brazil now occupies the 4th place (source XXIV Report Marble and Stone in the World) and is already being seen as one of the largest players in the ornamental stone and finishing sector in the world, only after China, India, and the United States. The position was conquered in just a decade by offering a big range of extremely differentiated natural stones and investments made in the industrial parks with acquisitions of more modern machines for the stone extraction and processing operations.

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Vitória Stone Fair / Marmomacc Latin America 2015 is promoted by the Trade Union of the Industry of Ornamental Stones, Lime and Limestone in Espírito Santo (SINDIROCHAS) and the Technological Marble and Granite Center (CETEMAG). It is organized by Milanez & Milaneze, in cooperation with the VeronaFiere Group and counts on the support of the Brazilian Center of Ornamental Stones Exporters (CENTROROCHAS), the Brazilian Association of the Ornamental Stone Industry (ABIROCHAS) and Marble Institute of America (MIA) in the United States.

Show hours

February 3 to 6, 2015     From 01:00 p.m. to 08:00 p.m. with access until 07:00 p.m.

Floriano Varejão Exhibition Park – Rodovia do Contorno
BR 101 Norte – Carapina – Serra – ES – Brazil
CEP 29161-064
Online Credentials:
http://credenciamento.vitoriastonefair.com.br/Processos/Inscricao/InscricaoApresentacaoForm.aspx

 

Ceramics of Italy extends competition deadline to January 23, 2015

coi 2015 logomark + txt (2)The Italian Trade Commission and Confindustria Ceramica (the Italian Association of Ceramics, comprised of 150+ ceramic tile manufacturers) has extended the submission deadline for the 2015 Ceramics of Italy Tile Competition  to January 23, 2015. We’re searching for the most original and imaginative spaces designed by North American architects and designers using Italian ceramic/porcelain tile for the chance to win $4,000 + a trip to Italy!

The 2015 edition is open to architects and designers based in North America who have used Italian ceramic or porcelain tile in their residential, institutional and commercial/hospitality projects compeleted in the past five years (January 2010 – January 2015). Projects can range from hotels and hospitals to offices and apartments – we want to see them all!

The competition is completely digital and FREE to enter! The winning architect or designer in each category will be awarded $4,000 and a five-day trip to Bologna, Italy to attend Cersaie – the world’s largest exhibition of ceramic tile and bathroom furnishings. An additional $1,000 will be awarded to the tile contractor/distributor team who worked on each winning project.

2015 Ceramics of Italy Tile Competition
$15,000 in prizes. 3 Trips to Italy
NEW Deadline: January 23, 2015
www.tilecompetition.com

Tile Of Spain Announces the 2015 “Passport to Creativity” Contest Winners

Miami, FL January 2015 – Tile of Spain, the international brand representing 125 ceramic tile manufacturers belonging to the Spanish Ceramic Tile Manufacturers’ Association (ASCER), is proud to announce the four winners of the 2015 Passport to Creativity contest.

The design professionals selected to participate in a 7-day, architectural tour and trip to Spain are:

The 2015 “Passport to Creativity” winning entries.
Top: Daniel Cantwell, Jonathan Martinez
Bottom: Jason Money, Gloria Graham Sollecito

To enter the contest, architects and designers had to showcase their own creative flare. Tile of Spain asked that each participant submit a photo of themselves with a Spanish tile in their own imaginative and creative way.

The Tile of Spain Passport to Creativity Tour will run from February 6 to February 13, 2015

, where winners will have the opportunity to explore Sevilla and Valencia, Spain. They will be able to immerse themselves in Spanish culture, sample world-famous culinary arts, observe sites and attractions with architectural and design significance and gain a general understanding and appreciation for Spain and Spanish tile.

The trip also includes a guided visit to Cevisama 2015, factory and booth tours and a press conference. All architect and designer participants will earn CEU credits. Journalists from selected architecture and design media will also participate in the tour.

To view the images of the Passport to Creativity winners, and other contest entries, please visit the Tile of Spain Inspiration Gallery  at www.tileofspainusa.com.

MIA Receives Macael Award in Spain from the Asociación de Empresarios del Mármol de Andalucía (AEMA)

On November 21, 2014, MIA president Tony Malisani (Malisani, Inc. of Great Falls, MT) accepted the coveted “Institution Award” at the 28th edition of the Macael Awards in Macael Spain. This award was one of nine awards given by the Asociación de Empresarios del Mármol de Andalucía (AEMA), the leading natural stone association in the Almeria region of Spain.
Tony Malisani (l.) and David Castellucci proudly hold the “Institution Award” at the Macael Awards event

Tony Malisani (l.) and David Castellucci proudly hold the “Institution Award” at the Macael Awards event

In his acceptance speech, Malisani indicated, “It is my honor and great privilege to receive this award on behalf of the members of the MIA. The Marble Institute of America (MIA) has 1,700 members that are located in 56 counties around the world. It is our belief that one way to strengthen the stone industry in the United States is to strengthen our ties with international natural stone community. The marble industry here is one of the oldest, and is also one of the most innovative. Certainly there is much we can learn. We are hoping to continue our outreach and increase cooperation, communication, and education with the Asociación de Empresarios del Mármol de Andalucía.”
During the event AEME President, Antonio Martinez highlighted that a strong global stone market demands that collaboration occur between stone associations. He acknowledged that the MIA’s standing in the natural stone industry for developing technical standards, safety initiatives, current development of an international import/export handbook, and innovation were factors that caused the AEME to recognize the MIA with the “Institution Award”, a special award for stone trade associations.
 The event drew 500 attendees from several countries and was an impressive presentation and recognition of outstanding stonework. Malisani noted that, “with over 10% of the MIA membership residing outside of North America, it is rewarding for the MIA to be recognized for outstanding programs that benefit the entire global stone industry.”
AEME’s first vice president and MIA member Eduardo Cosentino hosted the MIA delegation which included Malisani, MIA Secretary David Castellucci (Kenneth Castellucci and Associates of Lincoln, RI), and MIA Executive Vice President Jim Hieb. The MIA also had the opportunity to meet with AEME officials to present several key industry initiatives including the newly adopted ANSI approved sustainability standard championed by the Natural Stone Council (NSC). In the upcoming months, the MIA and AEME will also be collaborating on a translation of the MIA’s Dimension Stone Design Manual (DSDM) into Spanish to further expand the use and understanding of technical standards. MIA’s Castellucci added, “We also had a very good conversation about safety, quality standards, and education for architects, as well as stone professionals. It was also great to tour their technology center (Fundación Centro Tecnológico Andaluz de la Piedra) and discuss advances in stone testing and other technology.”
For additional information and pictures from the Macael Awards go online to www.marble-institute.com/macaelawards.
 
About the MIA
Headquartered in Oberlin, Ohio, the Marble Institute of America (MIA) has served as the authoritative source of information on standards of natural stone workmanship and practice and the application of natural stone products for 70 years.
Membership in the association is worldwide and includes over 1,600 natural stone producers, exporters/importers, distributors/wholesalers, fabricators, finishers, installers, and industry suppliers committed to the highest standards of workmanship and ethics.
MIA offers an industry accreditation program for fabricators and installers, markets a range of technical publications and consumer pamphlets on natural stone, sponsors business and technical meetings and seminars on industry-related topics, provides educational programming for architects and construction specification professionals, and conducts the annual Pinnacle Awards competitions recognizing outstanding natural stone projects worldwide.

MIA is also a leading promoter of stone usage in the commercial and residential marketplaces, producing consumer education materials on the use of natural stone and its proper care and maintenance. More information can be found on the association’s website: http://www.marble-institute.com.

Crossville Announces Product-Specific Environmental Product Declaration

(CROSSVILLE, Tenn.) Officials with Crossville, Inc. have announced the unveiling of a product-specific Environmental Product Declaration (EPD). The Crossville EPD is compiled by PE International and certified by UL Environment and covers all floor and wall tile products made at Crossville’s manufacturing facilities in Crossville, Tennessee.

An EPD is a verified document that reports environmental data of products based on life cycle assessment (LCA) and other relevant information in accordance with the international standard ISO 14025 (Type III Environmental Declarations). The announcement of Crossville’s EPD comes in tandem with Tile Council of North America’s (TCNA) release of an EPD for North American-made ceramic tile that is relevant industry-wide.

According to Crossville’s technical director Noah Chitty, the product-specific EPD has been meticulously compiled over the course of the last year to answer the many key data points necessary. “Crossville’s modus operandi is to take a leadership role and be proactive with regard to sustainability,” states Chitty, “both in practice, as with our Tile Take-Back Program, and in certification, as with the SCS certification of our fired and wet waste recycling programs.”

For this reason, and because more credit is given in LEED for product-specific EPDs than for industry participation, Crossville chose to create its own EPD, in addition to participating in the industry EPD. Chitty adds, “Creation of our own EPD also provides internal assurance that our practices are on track.”

EPDs are becoming increasingly important tools for specifiers seeking to wade through industry greenwashing. The value of an EPD rests in the fact that it assesses many impact zones rather than considering a single attribute like recycled content or embodied energy, providing specifiers with a better comprehensive way to judge building materials.

As with all of Crossville’s standards, the EPD is available on the Crossville website. To see it, visit the Crossville website, here.

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