Cersaie presents the 2018 edition of the show September 24-28 in renovated Bologna exhibition center

A presentation press conference for Cersaie 2018 organized during the spring in Milan focused on some of the key features of this 36th edition of the annual show, due to be held in Bologna from September 24-28. In particular, the floor space is almost fully booked, two brand new halls will be opened specially for the occasion, and a packed program of initiatives will be held both in the exhibition center and in the city. The fair will include the majority of Ceramics of Italy members, who will launch new products at the show

The meeting saw the participation of Emilio Mussini, Chairman of the Confindustria Ceramica Promotional Activities and Trade Fairs Commission, Gianni di Gregorio from the eponymous architecture practice, Giovanni Giuliani from BolognaFiere, Angelo dall’Aglio, curator of the exhibition, and Elena Vai from Bologna Design Week. The event was also attended by Aurelio Galfetti, one of the most respected figures in the world of contemporary architecture.

“With six months to go before the show opens, Cersaie 2018 is almost completely sold out,” said Emilio Mussini. “We are delighted with this result as it speaks volumes about the quality and value of the show. ”The Building Dwelling Thinking program, he continued, will feature a series of high-profile conferences, including the ninth keynote lecture given by a Pritzker Prize winning architect. Further highlights include the new location of the Press Cafés (the event where editors from interior design magazines discuss themes of topical interest with guests) in the Media Village (Services Centere) and the event entitled “Cersaie designs your home” which offers a free consulting service for home renovation.

Gianni di Gregorio is the lead architect of the team tasked with renovating the Bologna exhibition center. “In the 1960s, the Bologna exhibition center was transformed by architects Benevolo, Giura Longo and Melograni in keeping with the new international spirit of the times,” he said. “Our project aimed to use a repeatable modular system to connect the existing exhibition spaces and routes to the new halls, which stand out for their large translucent surfaces and soft, diffused daytime lighting. The itineraries themselves become urban spaces that perform all exhibition functions, while the single-span halls allow for the maximum flexibility in terms of set-up and use of multilevel stands.”

“Cersaie 2018 will be the very first show to be held in the two new Halls 29 and 30, which will be devoted specifically to bathroom furnishings,” said Giovanni Giuliani, operations director of BolognaFiere. “These exhibition areas mark the first step in a complex redevelopment program for the entire exhibition center.” According to the works schedule, the new Hall 37 will be built in 2020 and will be located on the site of the current external area 48 alongside a new logistics area. This will be followed 24 months later by renovation of the Piazza Costituzione and Nord entrances and opening of the new Hall 38 to the public, and finally renovation of current Hall 35 in 2024. “Smart technology will be one of the key features of the new Bologna Exhibition Center and will have a positive impact on both visitor experience and the day-to-day management of individual shows.”

For several years Cersaie has been organizing a thematic exhibition. After exploring themes of dock redevelopment, transport venues and light/cinema, this year’s initiative curated by architect Angelo dall’Aglio and Davide Vercelli will discuss the theme of music. “The years from 1976 to 1983 were particularly fertile in terms of music and popular culture,” noted Angelo dall’Aglio. “The coexistence and proliferation of very different genres made those years an inexhaustible source of inspiration.” The exhibition will extend over a space of 700 square metres in the brand new hall 30 and will explore the concept of “music for spaces”, where iconic images from the period will be used in different residential and urban settings.

The conference program will also include a number of notable architects, highlighted by the award-winning British architect and designer Lord Richard Rogers, 2007 Pritzker Architecture Prize Laureate, who will present the Keynote Lecture on September 25.

For the fourth year running, Cersaie will be partnering with Bologna Design Week to organize the week-long events devoted to ceramic tile and bathroom furnishings in the Bologna city center. Elena Vai, creative director of BDW, commented, “This annual event promotes design culture and takes stock of the role of design as a tool for innovation in the ongoing process of sustainable and participatory cultural transformation, and brings together the worlds of creativity, education, hospitality, well-being and production for a week.” Five days of previews, exhibitions, workshops, competitions, screenings and guided tours will be held in historic buildings, art galleries, deconsecrated churches, showrooms and other venues, transforming the way participants perceive the city center. On Wednesday  September 26, it will be the turn of Design Night, which until midnight will engage with the public through a series of innovative itineraries and special openings.

For more information, visit www.cersaie.it.


Beaver Tile and Stone welcomes new marketing and merchandising manager.

Rebecca Eve Schweitzer joins Beaver Tile and Stone, a member of the Olympia Tile Group


July 11, 2018, Farmington Hills, MI — Beaver Tile and Stone announces the appointment of Rebecca Eve Schweitzer to the role of Marketing and Merchandising Manager. Schweitzer will be responsible for designing and implementing marketing strategies as well as handling merchandising.

Schweitzer comes to Beaver Tile and Stone with over ten years of experience in marketing, content curation, and journalism. Most recently, Schweitzer worked as an independent marketing consultant where she aided business in digital marketing and branding efforts. Before that, Schweitzer worked at the Content and Community Manager at Better World Books and prior to that as the Managing Editor for Packaging Strategies magazine at BNP Media.

Schweitzer will be based out the Beaver Tile and Stone location in Shelby Township, MI. Contact her at [email protected].

“We are ecstatic to have Rebecca join our organization.  She brings the energy and insight that will help us connect with our target audiences,” said Kurt von Koss, General Manager.

# # #

Beaver Tile and Stone is a proud member of the OLYMPIA TILE GROUP, the largest importer of tile and stone in North America. It represents the most unique manufacturers and suppliers in the tile and stone industry. Beaver Tile and Stone offers a full range of design options for the most discerning residential and commercial projects. The company has 5 locations in Michigan: Farmington Hills, Shelby Township, Troy, Saginaw and Grand Rapids.

MAPEI: Jennifer Kramer joins Marketing Department as PR/Communications Manager

Jennifer Kramer has joined MAPEI’s Marketing Department as PR/Communications Manager and will be working out of the company’s North American headquarters in Deerfield Beach, Florida. In her new role, Jennifer will provide functional leadership in all areas of public relations and communications, through her involvement in communication strategy/planning, publishing Realtà MAPEI Americas Magazine, case studies, copywriting, collateral development, social interaction and development, and industry networking. She will support initiatives for all of MAPEI North America in her role.

Jennifer comes to MAPEI with years of experience in the construction industry space. Since March of 2005 she has held various roles, including Editor and Editor-in-Chief, for some targeted industry publications, including CoatingsPro and Spray Foam Magazine. She holds degrees in English Literature and Political Science from the University of California, San Diego. She is also a certified coatings inspector (NACE CIP Level-1 #12133).

MAPEI revamps its training institute’s logo and program

Deerfield Beach, Florida – MAPEI North America’s training program, known as MAPEI Technical Institute (MTI), has introduced a redesigned logo in conjunction with a global rebranding of the company’s international training initiatives. MTI provides high-quality courses with demonstrations and hands-on training to architects, contractors, installers and distributors.

The rebrand features the classic MAPEI beaker topped with a graduation cap and left-sided tassel, an ode to the commencement ceremony where graduates flip their tassels after earning a diploma. Minimal and modern, the new logo comes in two variations – one with the phrase “MAPEI Technical Institute” to describe trainings and workshops, and one with the phrase “MAPEI Technical Institute TV” for use with the MTI-TV videos hosted by Dan Marvin, MAPEI’s Director of Technical Services, and Sam Biondo, MAPEI’s National Technical Presenter. With this redesign, the new MTI logo visually focuses on high-quality installation education.

Along with the updated logo, MTI has seen an expansion in the number of its training sessions in the United States and Canada. New trainers have also been added for the United States, which has set up new training areas at the MAPEI plants in San Bernardino, CA; Dalton, GA; and Logan Township, NJ. The MAPEI facility in Calgary, AB, is also home to a new training area. For an agenda of training sessions, see the listings at www.mapei.com.

MTI currently comes in three variations: First, to offer industry insights and a better understanding into industry standards, MTI facilities host official product education events, hands-on workshops that provide specialized training on new products and techniques for specific installations. Technical experts also offer on-site trainings at distributor locations across the United States upon special request. Second, short MTI-TV videos inform about cutting-edge products, problem-solving solutions and step-by-step installations. Third is the tradeshow favorite MTI-Live, where Sam Biondo and a team of MAPEI sales representatives perform live demos of our latest products at national tradeshows such as The International Surface Event (TISE) and World of Concrete (WOC).

MTI is also an active supporter of the National Tile Contractors Association (NTCA) and the International Concrete Repair Institute (ICRI).

For registration information on U.S. seminars, contact Sophia D’Amico-Campbell at (954) 246-8555. For registration information on Canadian seminars, contact Marie-Christine Mercier at (450) 662-1212.



Last chance to register for the Bostik Qualified Thin Porcelain Panel Installer Training Program on July 10-11 in Temecula, CA

  • LAST CHANCE TO REGISTER! July 10-11 @ the Bostik Tech Training Center in TEMECULA, CA. Attendees must register by 5 PM TODAY (MONDAY, 7/2).
  • OPEN July 18-19 @ the Bostik Tech Training Center in DALLAS, TX. Attendees must register by Friday, 7/6.
Register Today!
You’ve probably heard about 5 foot by 10 foot thin porcelain panels, the latest BIG trend in the tile industry, or maybe you’ve been invited to and even attended Bostik’s Bosti-Set Thin Porcelain Panel Adhesive training in your area. Either way, you are invited to take the next step. Join Bostik for its Qualified Thin Porcelain Panel Installer Training Program and learn about the installation of thin porcelain panels and the new ANSI A108.19 standard. Be featured as an Industry-Qualified Thin Porcelain Panel Installer as required by ANSI A108.19 section 10.
Lodging (one night) and meals will be covered by Bostik once you’ve arrived at the training location. Attendees are to book and pay for their own transportation to and from the training location. A $300 Bostik Product Voucher or credit will be awarded to each attendee to help cover your transportation costs.
To register or for more information, contact:

LEC Products’ Jobsite Lockboxes Deter Construction Tool Theft

Vault-like jobsite lockboxes, such as those by LEC Products, a fabrication company, protect construction tools from theft not only during the week, but also on weekends when unattended sites are at the greatest risk of burglary. These lockboxes use heavy-gauge sheet steel and reinforcements for box floors and sides, and 14- and 16-guage sheet metal for walls, doors, lids, and shelving.

Hot-rolled steel is more malleable than cold-rolled and allows for more complex bends without weakening the steel when making box components.

LEC top-loading jobsite lockbox

A better design includes a key slot in the back.  After looping the chain around the pole, both ends of the chain are passed through the slot and secured from the inside. This eliminates an exposed padlock, often the weakest link.  Several boxes can be ganged together as well.

Removing the center trunnion in cabinet-style boxes also allows easy removal and replacement of longer items, so workers will not leave them lying around.  For greater security, on a three-point latching mechanism such as the one LEC Products uses, a hook secures doors together, while vertical rods pass through the top and bottom rails.

The system also utilizes a thick steel plate cover to protect the padlock from torches or bolt cutters while still permitting easy use of the key.

For greater safety during transport, instead of casters bolted onto the box, LEC Products’ casters are bolted onto steel plates, which are then slid into receivers built into the feet of the job box.  This allows the boxes to be transported to the site safely, directly contacting the trailer bed surface. Once on site, the casters are quickly slid into place.

Buying direct from the manufacturer can significantly reduce the cost of such construction site lockboxes. For more information, contact LEC Products at (314) 451-1500; [email protected]; www.lecproducts.com or 59 Branch Street, St. Louis, Missouri 63147.

Emser Tile’s Terazio Collection Nods to Prized 18th-Century Material

High-quality Italian porcelain tile combines state-of-the-art design

and high-definition technology


LOS ANGELES – Emser Tile, notably in its 50th year of business, introduces Terazio: an old-world meets new-world glazed porcelain series with a shimmering aesthetic reminiscent of illustrious terrazzo from ancient Tuscany.

‘Pavimento alla veneziana,’ meaning Venetian pavement, stems from the 18th-century era in which ancient Italian craftsman placed pieces of stone and glass into beds of mortar to create a scintillating flooring material. Terrazzo spread in popularity, eventually to America in the 1920s, and continues to have a strong presence in design today with expanded wall and surface applications.

Bringing to light the elegance of the material created by artisans long ago, Emser Tile’s Terazio captures speckled variations with a subtle shimmer in distinct matte and gloss finishes. The captivating collection comes in four primary patterns—Blanco, Gesso, Nero and Palladio—ranging from subtle small-scale stones to a bolder cut with random edges.

In addition, Terazio is available in special order accent colors and patterns to encourage designer customization, all while providing a durable design solution for today’s residential and commercial interiors. Designers are invited to play with scale through alternating patterns from floor to wall, indoor to outdoor, or from kitchen to bath.

To explore the collection, visit emser.com/products/terazio.

Vitromex USA Introduces Conde inspired by Calacatta marble

San Antonio, TX – Vitromex USA proudly introduces Conde, a beautifully contrasting yet familiar renowned marble collection presented in the form of a Calacatta stone inspired series on a porcelain body. As the Spanish translation for “Count”, it is fitting that Conde recreates an air of nobility through its rich and elegant finishes at economic means. Conde emulates a timeless marble look without uninvited hassle as the porcelain is more dense and stain resistant, resulting in reduced maintenance costs.

On the surface is a beautifully smooth structure in a simply classic color Blanco, complete with rectified edges, and available in two finishes: Matte and Polished. The Conde collection has multiple formats that include 12″x24″, 24″x24″, and 3″x12″ Surface bullnose trim in matte and polished finishes. To complete the luxury package, is a 12″x47″ oversized plank and fashionable waterjet cut Hexagon mosaic, included in a matte finish.

Conde glazed porcelain floor and wall tile is appropriate for all residential and commercial wall, countertop, and backsplash applications as well as all residential and most (polished finish excluded) commercial floor applications. This entire series is manufactured in a Green Squared-certified facility, which utilizes pre-consumer recycled content. Vitromex USA continues to be a participating member of the TCNA (Tile Council of North America).http://www.vitromex.com



For Immediate Release: Arley Wholesale, Inc., the family-owned, third generation wholesale supplier of ceramic, porcelain, stone, glass mosaic tiles and sundry materials, once again offered three focused days of business, fun and professional networking. The firm hosted its 16th Annual Arley Wholesale Tile & Stone Exposition on Tuesday, June 12th at the Radisson Lackawanna Station Hotel in Scranton, Pennsylvania, concluding a three-day non-stop celebration that included the always-popular Arley Golf Classic on Monday.


With nearly 200 guests in attendance with a backdrop of picture-perfect weather, events included a comedian/hypnotist performing at the first night’s dinner. Arley’s President, Scott Levy, delivered his typical spirited address, this year’s emphasis being on “partnership.” In particular, Scott discussed how Arley is absolutely dialed into taking its customer-partners into the digital age by helping them with websites, imaging programs and much, much more. “One of our goals was to have 20 new customers sign up for our already successful website program. We now have a new goal of 30 and will definitely achieve that!” beamed Levy.

Jim Mackall, Vice President of Sales at iQ Powertools, a new Arley supplier and first time exhibitor at The Expo, stated, “This entire three-day event couldn’t have been more professionally staged. From minute one, that was clearly evident to every attendee. In particular, we were impressed with how passionate Arley is about the need for training, as that parallels our mindset.”

A major topic was that of Qualis Ceramica, Arley’s highly successful private labeling program. “This protects our dealer partners against price competition from internet retailers,” Levy stated.  Another topic, always a popular one, was about the Arley App, which is constantly being updated to offer innovative selling solutions that help retailers close deals quickly and more profitably.

When asked “what most do you like about partnering with Arley,” virtually everyone’s answer was the same. “Arley seldom says ‘no.’ Rather, when asked questions about how best to proceed forward, the typical Arley response is, ‘Let’s see what we can do to take care of this for you.’ Without question, this old school philosophy still works at optimal levels.”

At the Trade Expo, which took place on the final day, over 30 major Arley suppliers showcased their most recent products at individual exhibits in the Radisson Lackawanna Station’s Grand Ballroom. New products and programs were introduced, all of which were strategically presented to the hundreds of people in attendance.

As employees, suppliers and customers began to leave on Tuesday, the final day, Levy summed up the event. “Every year, our three-day extravaganza is better than the previous year’s. We know that next year, we must improve once again. All of us at Arley welcome that challenge!”




MANSFIELD, MASSACHUSETTS – The Belknap White Group (BWG), one of America’s leading full-service flooring distributors and a NTCA associate member, recently hosted a full day of hands-on, classroom style training at its Woburn, Massachusetts Solution Center. More than 20 installers came out to learn more about thin gauged porcelain tile panels and the new ANSI 108.19 standards of installation in this classroom environment.

Representatives from Crossville Tile, LATICRETE International and Montolit Tools were on hand to conduct the training which leads to attendees being named and listed as qualified panel/slab installers on Crossville’s Laminam Website and certified under the new ANSI standards.  The training event not only taught the origin of LAMINAM, but attendees were meticulously trained on tools required, how to handle it, how to cut it, appropriate setting materials, work time, and proper installation procedure.

“There is a lot of interest in large format tiles these days and especially Laminam, stated Bill Prescott, EVP of Sales for BWG. “It is a superb product that offers exceptional design and a variety of applications.”

“Hosting this training event was not only beneficial to local installers but also to the industry as a whole.” stated Paul Castagliuolo, President of BWG. “We strive to provide our customers what they need to be successful, including the latest trainings. The new standards require specialized training for thin gauged porcelain installation and we are committed to providing it. The Belknap White Group has always taken education seriously and will continue to do so as we look forward to future training events.”

The event was well received by attendees who also enjoyed breakfast, lunch and the opportunity to win fun door prizes, like an iPad, GoPro and Yeti Cooler.


Headquartered in Mansfield, MA, The Belknap White Group is one of the leading full-service, hard-surface flooring distributors in the United States. Family-owned-and-operated for over 35 years, The Belknap White Group strives to deliver excellent service, while partnering with industry-leading suppliers to deliver an extensive portfolio of premium flooring products. We have nine showrooms and distribution locations across New York, New Jersey and


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